Testimonials

“Required reading for anyone who wants to succeed as a real estate Investment sales broker.”
- Rand Sperry, Co-founder, Sperry Van Ness


“Brad Umansky has offered a clear, no nonsense guide to a successful real estate investment sales career.”
- Craig Robbins, President USA Brokerage and Chief Knowledge Officer, Colliers International


Value Added is a fresh perspective on commercial real estate investment brokerage from a proven market leader. Brad Umansky clearly provides a roadmap for finding, winning, and fulfilling business, regardless of market cycles.”
- Rod Santomassimo CCIM, President, The Massimo Group


Value Added offers an effective and realistic framework for starting a successful career in commercial real estate brokerage, maintaining an established career, and growing a productive team and support staff.Long on reason, fact and actual implementable strategies, Value Added is a “Best in Class” business book. Mr. Umansky offers many succinct, true to life examples and applicable practical advice and solutions. Value Added avoids the hyperbole and stock, canned “rah-rah” cheerleading that often plagues other books in this genre. Practically every example and anecdote chronicled has occurred at one point in some form during my career. Many of these situations I would have handled better had Value Added been printed earlier in my career.”
- Ari Spiro, President at ORION Investment Real Estate Solutions


“The detailed information provided in Value Added cannot be found anywhere. I only wish there was a book like this available when I started the business 10 years ago. I clearly recall reading book after book and searching guidance from more experienced brokers as to the best practices to the business. I have closed over $500 million in commercial deals and been involved in nearly 100 transactions over my career, and your book has helped reinforce much of what I already know and even more importantly provided me of many ways and ideas to improve my client relationships and my overall business.
- Jereme Snyder, Vice President, Colliers International


“Most of the brokerage and real estate references that I have reviewed are either: (a) just about selling, or (b) more like a real estate or finance textbook. You provide a significant amount of detail to readers in terms of where to focus their energies, and why. I love it.”
- Larry Wilemon, Senior Director, MM Capital Corp. at Marcus & Millichap


“Wow – Value Added provides nuances to the business that most brokerage companies don’t take the time to teach.”
- Sandra Sellani, Principal, The Sellani Group Brand Strategists & Former VP Marketing at Sperry Van Ness Commercial Real Estate


“There is nothing like Value Added out there, and the information is presented in a very concise and easy ‘how to’ manner. After 7 years of being in the business, I pulled out several gems that I am going to implement!”
- Heidi Prosser, The Heidi Prosser Group, KW Commercial


“It would have been incredibly valuable to have read the book, Value Added, when I started my career. Value Added broke down the do’s and dont’s at a level that the normal guy can read and understand. Even after being in the business for a number of year, reading Value Added helped remind me and implement all the aspects of the business that are so important to follow in order to maintain a successful career.”
- Bryan Ley Director, Holiday Fenoglio Fowler


Value Added is the road map for success in commercial real estate investment sales. The book provides a wealth of ideas for starting, maintaining, and growing your career. Awesome and easy reading.”
- Brian McDonald, First Vice President CBRE

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